What did we do?
Discovery and research, user experience strategies, technical strategy, architecture, product strategy, user interface design, development.
The end result
With the recent introduction of General Data Protection Regulation (GDPR) we believed it was time to use our digital prowess to solve a problem we were hearing many companies talk about. How to keep site visitors’ details safe and secure. We then developed the initial concept, looking at how we could improve the customer experience when signing in, how we could help receptionists and the wider company with alerts when their visitor arrived and how we could provide name badges so they'd know who was on site - SignedIn became much more than a sign in book, it became your new receptionist.
Music credit: bensound.com
Designing a brand
There’s so much more to designing a new brand than creating a great logo but as it’s often the first things customers see, it’s also where we started. As the SignedIn platform is totally customisable for each client we wanted the SignedIn logo to be clean and simple, keeping the user’s focus on your brand and on their task at hand, signing in.
Complimentary blues and a rich orange were carefully picked to highlight call to actions and special features on the platform.
Colour palette & type
font-family: ‘Open Sans’
Step in, UI Designers
Using Sketch, Invision Studio, Invision, and Adobe Illustrator our design team created front-end style guides, end to end visuals, a custom icon set and illustrations for SignedIn.